technology news news August 12th, economists Guy Ma Wouter. Pan · (Pankaj Ghemawat) in the "Harvard Business Review" website author to travel between Uber and drops from a broader trading point of view, to more widely explored platform company and global problems through it. The article said that the trading platform is not that common platform restrictions exist a ready-made panacea. Companies need to ask themselves 5 questions before taking a platform based global strategy.
the following is the main content of the article:
August 1st, Uber announced that it will be $1 billion price (equivalent to the money it burned in the Chinese market a year) to sell its brand and business trips to China, and the latter 20% of the shares. The two companies CEO Travis · Karan Nick (Travis Kalanick) and the other Cheng Wei will join the board of directors of the company.
deal led to a huge media attention, but the relevant reports and comments basically around the few known facts, not what unique insight. From the corporate level, it is generally agreed that the merger (almost monopoly) is beneficial to both Uber and drops, to expand the profits of China’s taxi market. As to whether this is Uber from the beginning of the development of the plan, the industry is controversial. From the national perspective, some people pointed out that this is another example of the unique China market, at least American Technology Corp in the country basically The climate does not suit one.
I would like to look at the transaction between Uber and drops from a broader perspective, through which to think more broadly about platform companies and globalization. As a business concept of "platform" can be traced back to 500 years ago, but their sudden popularity is increasing in modern things, largely reflected in them to a high loaded mesh tongue valuation. Therefore, the global business center 176 platform companies globally identified, their total valuation of more than $4 trillion, including up to 5 U.S. listed companies with the highest value in August 1st (apple, Alphabet, Microsoft, Amazon and Facebook).
A particular interest in the performance of
platform is related with the idea: as a business model, which has been the effective measures, is the key of globalization. Platform is expected to contribute to the rapid and light asset globalization. In support of this view will cite these examples: covering 200 countries and regions of LinkedIn (founded in 2002, recently acquired by Microsoft), covering 190 countries and regions of Airbnb (founded in 2008), covering 68 countries and regions of Uber (founded in 2009). And a handful of multinational companies with such a wide reach have been able to spend more than 100 years at least a few decades of globalisation.
I should add that it is not just the technology sector who holds this